EAT TODAY, FEED TOMORROW
Creative and Art Direction 

Illustration by M Fatchurofi, Kate Dehler and Emma Roulette

The campaign was a celebration of Chobani’s growth as a mission-driven company well beyond yogurt. Inspired by the solarpunk movement and the brand’s ethos the campaign design and art direction portrayed an optimistic vision of the future in which humans treat the ecosystem with respect and care. Various artists were commissioned for product and brand focused illustrations.

A limited podcast series was released with The New York Times that featured food change makers. Next Bite explored the future of food, and focused on where innovation and creativity are shaping the future of how we farm, eat and solve community food challenges.