LITTLE CHOBANI PROBIOTIC
Creative Direction, Packaging Design, lettering and additional illustrations
Illustrations by Yara Kono
Creative Direction, Packaging Design, lettering and additional illustrations
Illustrations by Yara Kono
Little Chobani Probiotic is a kids yogurt line part of the Chobani Probiotic platform. It was designed to emphasize its probiotic content through the packaging artwork. The educational layout makes learning about probiotics and the immune system enjoyable and accessible for both kids and parents.
The packaging artworks, created by hand using paper cut-outs and charcoal, enhance the product's friendliness. Illustrated characters made from fruits and ingredients adding whimsy.
